Sustainable partnerships

We’re always working to ensure we are the partner of choice wherever we do business.

We value our relationships with various business partners and place as strong an emphasis on being a high-quality supplier to the trade as we do on working to ensure high standards amongst our own suppliers.

PartnersIn Kenya, we partner with more than 80,000 individuals though tobacco farming and processing, cigarette manufacturing, tobacco product distribution, urban and rural retailing, wholesale trade, transport, logistics and domestic procurement.

We do business with a substantial cross section of customers, ranging from the largest retail corporations to small independent shop owners. Our trade partners are key to our business and we work to operate in the most efficient and effective way with them so that retailers can offer the products our consumers want to buy, where they want them, when they want them and, at the right quality, price and quantity.

Investment in a robust and future-fit supply chain

We continuously strive to provide our consumers with high quality innovative products and as such, we have a best in class supply chain to ensure on time and in full product delivery.

Our Kenya manufacturing hub integrates cohesively with the Group's framework and this infrastructure enables us to seamlessly deliver new-to-market innovation in markets as diverse as Kenya, Somalia and Mauritius whilst at the same time continuously improving our route to market capabilities for other markets including Uganda, Rwanda and La Reunion.